Hello. Thanks for looking at my work.
I'm currently enjoying life in London with my wife and two boys. I've been lucky to have been given the opportunity to handle all creative duties on Dove, globally, as ECD at Ogilvy here in London. It's an amazing brand with a storied history, and keeping the work at such a high standard is only possible with the effort of a gifted creative department... make work you love with people you love.
I also started my advertising career with Ogilvy, in NY as part of the original IBM creative team. I helped craft and create multiple global campaigns including IBM's e-business and On Demand campaigns that gained recognition from The One Show, Art Directors Club, CA, and Grand Effies. Soon after, I was awarded a spot on the Art Director’s Club’s “Young Guns” list and was profiled in PDN magazine's "30 Under 30" issue. Beyond IBM, I created award-winning work for Kodak, Motorola, American Express, and The New York Times while at Ogilvy.
During a run at Bartle Bogle Hegarty, my partner and I crafted the single-most successful campaign in Unilever’s history. The launch of Axe earned both Gold Effie and multiple Cannes Lions for the same campaign—proving that effectiveness and creativity aren’t mutually exclusive. Some other experience at BBH include Levi's, Johnnie Walker, and Unilever brands.
During this time, I spent evenings teaching senior design and advertising classes at the Fashion Institute of Technology and Adhouse. I still keep in touch with a great many of my former students... you never know when you'll need a job.
In 2005, I moved to San Francisco as a Group Creative Director at McCann (Agency215), where I oversaw Microsoft globally, driving the launches of XBOX 360 titles, Office, the largest cross-category campaign in Microsoft history. Outsde the "big stuff" I did a re-brand of The Boys and Girls Clubs of America that I'm awfully proud of.
In 2010 I had the opportunity to launch my own creative studio, Grand. We partnered with clients such as Visa, Google, Microsoft, McAfee and The City of San Francisco. We were young, and maybe a bit naive, but we worked hard and had a simple motto: Make brands meaningful. We launched startups such as Smari Icelandic yogurt, creating a unique brand that not only garnered design awards and industry accolades but was a highly successful nationwide launch in Whole Foods Market. We did the same for Own Skin Care, Lichen Wines, and TOMS.
In 2014, Grand merged with creative studio JMS to form a full service creative agency. We grew to 135 people, and I became focused on building creative teams across disciplines and winning new business. We secured clients including Kendall Jackson wines, the consolidated CA software account, Reuters News, and Nest. Big wins for a small, hungry and growing agency. We made content, ads, apps, websites, but most importantly we made a culture of makers.
My photography has been featured in The New York Times and was selected for inclusion in the American Photography Annual. My advertising and design work has been awarded Cannes Lions, Art Directors Club, D&AD, ANDYs, The Communication Arts Design and Advertising Annuals, The Dieline, and is featured in the permanent collection of the Victoria & Albert Museum in London.